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Agile Software Development Contracting
Until recently, software development was created in silos using the "waterfall method." A product was defined, designed, built, checked for quality assurance, and then presented to the client.
Why a CIO Cares About Digital Transformation: Finding New Revenue Streams
Statistics show, not every organization has taken on digital transformation. What can you do?
5 Things You Need to Know Before Hiring a Developer Overseas
Software and web developers are among the most sought-after professionals in the U.S. As a result, they're also expensive. What do you do?
4 Ways Search Engine Marketing Has Changed in 2018
Search engine marketing is about people and connecting to them. With so many good causes and community contributors, it can be challenging to make your voice heard. As an NGO, you face unique hurdles when it comes to marketing yourself and your cause.
The emerging trends in search engine marketing (SEM) add a deeper complexity.
7 Ways SEO Has Changed in 2018
It can be difficult to keep up with the large budgets of your counterparts vying for your audience's attention. How can your business attract visitors if a national movie theater chain pushes millions in ads? How can a library compete with the book-selling power of Amazon?
Fortunately, the rise of digital marketing has counteracted much of that imbalance. With the right strategy, you can still reach your audience effectively and convincingly. Unpaid opportunities like search engine optimization (SEO) can be immensely powerful, getting your brand in front of millions of Google and Bing users every day.
3 Steps to Building Your Communications Strategy in the Digital Era
Building a viable communication strategy can be a daunting undertaking. Whether your well-established or just getting started, communication frameworks are rapidly shifting. They're fueled by the ever-expanding world of Internet-connected devices (also known as the Internet of Things). Behind the emerging digital backdrop, a new breed of broadcasters are seeding a cascade of diverse voices.
Fintech’s Revolution Asks If ‘Innovative Banking’ Is An Oxymoron.
Has your bank decided to join the technology and innovation ranks to embrace the fintech revolution?
As should be expected, European Banks are ahead of this embrace-the-technology curve. From incubators to launching a fintech subsidiary, it’s clear an innovative bank will be the survivor in this emerging marketplace that is disrupting the banking status quo.
What Are The Different Types of Securities Offerings?
Are you looking to raise capital? Below are the different types of securities offerings that can help you determine the capital raise scenario that fits best for your needs.
Before proceeding, it’s important to know that companies conducting a securities offering must comply with both federal and state securities laws. These laws enacted in the early 1930’s, while they may seem draconian by today’s standards, are intended to protect investors while providing a mechanism for capital formation and economic growth.
Why Name Brands Should Get In On Crowdfunding
Crowdfunding is usually associated with charitable organizations in need of funding and startups seeking capital. But let's not forget about the well-established brands. They're getting in on the action as well, but the motivation isn't just about the money, it's something far more important. Branding, testing new products and engaging their customers are the real reasons that even the biggest name brands have delved into the world of crowdfunding.
6 Ways Entrepreneurs Capitalize on Crowdfunding
Crowdfunding is a revolutionary approach to financing upstart business ventures. In fact, it’s never been easier to venture out into the entrepreneurial world and bring new ideas and businesses to the marketplace.
Crowdfunding offers a revolutionary way to raise the capital necessary while simultaneously testing the marketplace. The crowd’s willingness to invest money provides an informative barometer for the business's future prospects.
Consider the following list as a starting point for best practices when using crowdfunding to finance your business. Successful entrepreneurs that have already crowdfunded their business use these 6 tips.